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Marketing & Comms

Dealing with AI Generated Content in Marketing

We have been noticing a surge in AI generated content being used by our marketing team, which I am both impressed and worried about, as an employer I do not want to compr…See more

Ismail Ng · 30 Jul 2026

👍 664 💬 5

Marketing & Comms

How do you approach account-based marketing?

We are starting an ABM programme but struggling with the right level of personalisation. How much should we customise for each target account, and how do you measure whet…See more

Emilio West · 25 Jul 2026

👍 418 💬 7